Aligning Values to Overcome Your Values Conflicts
Yesterday, I gave $2 to a homeless man. He often stands at the entrance to the grocery store I shop at. His nose has eroded, he clings desperately onto a cane, and he looks me in the eyes every time he asks for money. After he thanked me for the $2, I walked away with...
Not a Fable: How the Business Entrepreneur Achieved Success by Finding the Artist Within
Once upon a time there were artists and there were businessmen. The two never met, never talked. The artists thought the businessmen were selfish and ‘cut-throat’. The businessmen thought the artists were disconnected and ‘wishy-washy’. Then, one day, the...
3 Pieces of Public Art to Inspire Your Business Success
Think about your favorite piece of public art. Why do you like it? How does it make you feel? There is something profound and wonderful about public art. It creates a conversation and a community. It connects the values and ideals of everyone who sees it...About Me
Hi, I’m Eva, a Brand Strategist and founder of Brand From Within. We help companies create brands that their customers are excited to support. Our specialty is rebranding companies from the inside out to create more customer loyalty.