Hi, my name is Eva Chen. I’m here to help you create a brand that people are excited to support.
As you can see, I love my work. I love my clients. The right people find you when you align what’s important to you in life with what you do.
That’s what happen for me and that’s what I want for you — to attract your best customers and employees that support you because of who you are and what your business stands for.
The value you provide and your values connect your brand to something people want to be associated with. It’s a feeling or emotion that is aspirational – that’s why they trust and purchase your products.
Influence for Good
A brand’s goal is to shift perception which brings awareness to the values and emotions associated with your business. That’s how a brand changes the way we see things.
Marketing and media have the ability to influence customer actions and beliefs and that can go towards good or not.
irA commercial can make you eat more chips or inspire you to become a better person, solve a problem, go after a big dream – good branding gets you to think and feel differently. You through your brand have the ability to change the way we see everything.
Our mission is to support the growth of values centered entrepreneur. Business who want to live their brand and get their message out there in most powerful and organic way – through passionate customers and employees, to get the results you are looking for.
Your greatest asset is your brand. It represents all of you, but if the perception of your brand doesn’t represent who you are, then there’s a communication problem.
From Brand From Within, here are some examples below of how we’ve helped client’s resolve their miscommunications and align what is within with your external communications, whether it’s a person or company, the inside out process is the same.
ROI on Branding
Getting a good return can be tricky if you just focus on painting that pretty picture without having everyone on board.
We help our clients integrate their brand internally as well as present a lovable brand to the world. Here are some examples of how we’ve helped clients.
Created a unified brand voice and implemented corporate culture change initiatives to fully express the new brand, creating authenticity and trust with their customers and a successful global launch.
Expanded the global presence for a European company through creating media buzz through bold and simple design and communications, and secured retail product placement.
Crafting your brand story doesn’t just serve as another “corporate video,” but reinspires and management and employees to a purpose much deeper.
Ended the frustration for a creative entrepreneur with a big vision for the impact her work could make but couldn’t figure out how to communicate and connect it to her business.
More case studies here.
Business Becoming Human Again
There has never been a better time to use your brand to grow globally while connecting on a more personal level.