Welcome to the Brand From Within Blog
Here you will find creative + strategy tips to discover and express your brand to the world.
Personal Branding & Values-Based Leadership for Private People
I don’t know if I should admit this, but personal branding can be terrifying! It’s about vulnerability and self-discovery and showing your personality to the whole world. But, at the end of the day, it’s a process that connects you to yourself so that your fear...
Top 10 Marketing Ideas for Small Businesses- Part 2
Let's get back to the countdown of the best ways to market your business. You can choose the tips that excite you the most- because you'll be best at those! 5. Add an Ad to Your Repertoire There are so many options for you when it comes to online ads. And,...
Top 10 Marketing Ideas for Small Businesses- Part 1
You’re a busy entrepreneur, so, what’s the best use of your time? Where should you focus your energy? Sometimes, with all the information and advice out there—and all of your great ideas—it’s hard to know what to do next. But, marketing should be your priority in...
Branding and the Perfect Pig
You'll be surprised how much you can learn from the perfect pig. Let’s start with a simple exercise. Which one is more appealing? Pig A or Pig B?So what does the "perfect pig" have to do with branding?…it’s that perfection is in the flaws. A perfectly unsoiled,...
Brand Planning to Achieve & Celebrate Your Dreams
When it comes to setting goals, sometimes you need a little guidance and support. Because no matter how many times you write it down, that dream to “make it” can just be so elusive. Let’s break down some of the things you could be doing wrong… and how to set proper...
What is Business Value and What does “Winning It All” Mean to You?
Recently, I was at an entrepreneur’s seminar that centered on the abundant success of the main speaker. She presented the audience with an enticing lifestyle that anyone would yearn for. The fancy home, travel, lifestyle…: “having it all”, she said. And, throughout...
How to Develop a Personal Branding Strategy that’s Really About You
It’s your goal to reach and gain customers, right? Well, I was raised on the saying that “you catch more flies with honey than with vinegar.” So, maybe flies aren’t the best analogy for your customers, but honey is a great substitute for authenticity in your...
Aligning Values to Overcome Your Values Conflicts
Yesterday, I gave $2 to a homeless man. He often stands at the entrance to the grocery store I shop at. His nose has eroded, he clings desperately onto a cane, and he looks me in the eyes every time he asks for money. After he thanked me for the $2, I walked away with...